Marketing Specialist (New York, NY) Prepare reports of insights for different consumer groups based on clients’ requests, illustrating data graphically and translating complex findings into the written text; Seek and provide information to help the company and clients determine their position in the marketplace for further commercial content development; Gather data on competitors and analyze their social strategies, prices, sales, and method of B2B marketing; Collect and analyze data on customer/audience demographics, preferences, needs, and buying/viewing habits to identify potential markets and key factors affecting online video/ads consumption; Update the company management on broader trends in the industry; Develop social calendars and digital strategies to raise brand awareness, report in the form of providing benchmarks and analyses to inform company-wide decision-making and ensure business targets are met; and Measure and evaluate campaign performance with KPIs and present recommendations to the management team.
Bachelor’s degree in Marketing, 12 months experience in Marketing Specialist. Familiar with data collection, data analysis, digital analysis, and database management. Knowledge with the social listening tool, survey tool, and SEO tool.
Please send resume to Visionarists LLC, ATTN: Ola Parks, 32 Avenue of the Americas, FL 16, New York, NY 10013